Below is 6 Web Typography Rules You Should Know
Web Typography rules #1. Show a clear hierarchy
Every site needs a well developed hierarchy: indicators of where to start to start reading and how to proceed. Your web typography can provide that hierarchy as long as you know your hierarchical order ahead of time. By thinking about size and typefaces, you can highlight a piece of text as a headline in a way that different placement in the design just can’t provide.
Web Typography rules number 2. Read through the text yourself
Whatever web designers expect that upright copying and pasting out of a text file constitutes the sum of their textual duties. But metropolis through the schoolbook provides at slightest a basal intention of how the text can be interconnected into a website, avoiding the disconnection between the work and the program of a website.
Web Typography rules number 3 : Dump Lorem ipsum as soon as possible
Unless the text of your website is actually Lorem ipsum, dummy text will bear no similarity to the real thing. That means that any tweak you might make to the text — or the design surrounding it — will have to wait until you get the real thing. Asking for (and getting) text from your client as early as possible in the process will give you the ability to match your overall design and your web typography.
Web Typography rules number 4: Pay attention to both macro and micro web typography
Relying entirely on typography for their front page, the Crowley Webb and Associate’s website was designed with two factors in mind: both macro and micro typography.
Macro typography is the overall structure of your type, how it appears in the context of your design and its aesthetic when you consider your text as a block on its own.
Micro typography is more concerned with the details of spacing, the issues that determine whether words are easy to read. Micro typography is an absolute necessity when it comes to putting together a block of text: if it isn’t legible, there’s no point in proceeding. Crowley Webb and Associates addressed this question through both careful writing and spacing out those words that the site would highlight.
But macro-typography provides you with the opportunity to make your text more than well-spaced: it’s the chance to make it look appealing and a part of your whole design. The choice of typefaces and colors on this website create a viable whole. Ignoring either facet of typography is detrimental.
Web Typography number 5: Take care with type colors
Make sure that the color of your type is drastically different from that of your background. Black and white work so well because they are as drastically different as you can get, but there are some color combos that work well: something along the lines of a dark blue on a light pink will get the job done. Reversed out text is pretty tricky… while you can work with light pink text on a dark blue background, you’re more likely to get a complaint about it.
Web Typography rules number:6. Get serious about your CSS
CSS can provide easy consistency between your web typography across the entirety of a website. If you are consistent in how you use type, however, breaking that consistency even a small amount can make whatever you wish to highlight truly stand out, just like establishing and then breaking a grid can make for an effective design. In web typography, keeping your fonts consistent can be a simple matter of CSS.


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